Marketing Executive

Test Company • 📍 Kuala Lumpur
💰 RM 4,500 – RM 5,500 / month
📋 Contract 🏢 Hybrid
📄Job Description

Role Overview

  • Job Title: Marketing Specialist / Marketing Coordinator
  • Reports To: Marketing Manager
  • Location: Hybrid / Remote / On-site
  • Position Summary: Drive brand awareness, generate customer leads, and execute multichannel marketing campaigns to support business growth.

Key Responsibilities

  • Campaign Execution: Plan and execute digital, social media, and email marketing campaigns.
  • Content Creation: Write clear copy for ads, websites, and promotional materials.
  • Market Research: Analyze customer behavior, track competitor activity, and identify market trends.
  • Performance Tracking: Use tools like Google Analytics to measure return on investment (ROI) and key performance indicators (KPIs).
  • Collaboration: Work with sales and design teams to build effective landing pages and promotional assets.

Qualifications

  • Education: Bachelor's degree in Marketing, Business, Communications, or a related field.
  • Experience: 1 to 3 years of hands-on marketing or advertising experience.
  • Skills: Strong written communication, basic SEO knowledge, and familiarity with social media platforms.
  • Software: Proficiency with CRM tools like HubSpot or Salesforce.